Category Archives: new + notable

The Diet Trap Solution book site launch

I’ve been doing a few of these landing pages for new book launches, and here is a favorite. Here, one page introduces the book, allows orders from a variety of vendors, promotes all the social media links and collects emails for a future newsletter. It loops back to the parent site, while giving the book a nice search engine boost before launch.

The Diet Trap Solution

The Family Savvy site redesign

Today I launched the redesigned site for The Family Savvy–a site promoting activities for families in the Los Angeles area. Together with my awesome client Sarah Bowman, we designed the site to be site fully responsive, played with interesting ways to serve up content through rotators and search, and used bright colors to stand out against a clean white background. Ads were integrated into the copy in a way that didn’t interfere with the content and included dynamic social media feeds to keep the content fresh. I’m super happy with the result.

The Family Savvy

Caring for the Recently Deceased film site launch

Caring for the Recently Deceased is a new dark comedy from Stick and Rudder Films. (In fact, it just got picked up by the Madrid International Film Festival!) I got to experiment with a lot of fun stuff in this design—video backgrounds, mobile use of video, and social media integration. I love how it turned out–from the images to the video to the copy, I feel like it gives a great sense for the film.

Caring for the Recently Deceased

Island Lavender ecommerce site launch

Third site launch of the week. (Get me a beer!) This one is for Island Lavender, an ecommerce site built on the Bigcommerce platform. The lavender for the products is grown on a farm on beautiful Washington Island in Door County, WI. The site offers over a hundred different products for sale–from soaps and scrubs to spices and vinegars.

Island Lavender

Adrienne Weiss Corp site redesign

The client list for branding agency Adrienne Weiss Corp is beyond impressive–Baskin Robbins, Lyfe Cafe, California Pizza Kitchen, and Build-A-Bear to just name a few. They wanted to redesign their site to show off case studies from their body of work and convey how they approach each client differently. We used infinite scroll and animated GIFs to add motion to the homepage and a clean white background so the work popped.

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Youngblood Harris site launch

Youngblood Harris is an Oakland-based dog trainer who requested a site that would promote his services while staying within a tight budget. He wanted the site to have a slightly gritty look, with a textured background and distressed fonts to evoke his personal style. We also added a dynamic contact form so prospective clients could provide detailed information about their needs for that essential first contact. A nice example of a quick-and-dirty site delivered at a low cost.

Youngblood Harris

James Kugel site launch

James Kugel was the Starr Professor of Hebrew Literature of Harvard University for more than 21 years. He’s known as one of the foremost living scholars of Jewish history–over his career, he has written more than 80 research articles and 15 books. We created a site that reflected his vast body of work, and included video of different talks James has given around the world. His Weekly Torah Reading and Bible Q&A sections allows him to interact with many of his readers.

James Kugel

Jennifer Chambers site launch

Today, I launched the site for Jennifer Chambers, a Los Angeles-based director and actor. The site promotes Jennifer’s past work while inviting people to submit new projects for her theatrical production company, Wilder Theatrics. She had great photography from past productions, which I ran full screen to evoke the atmosphere of her onstage performances.

Jennifer Chambers

ASH + AMES ecommerce launch

I am *beyond* thrilled to announce the ecommerce launch of ashandames.com. Although I didn’t design the site (that was NY’s King & Partners, who has designed sites for Victoria Beckham, Mario Testino and Phillip Lim), I did (with my team) design the lookbook, invites, business cards, misc. other collateral and handle site production. I even wrote some of the copy. Beyoncé was snapped wearing some of their pieces, which should tell you everything you need to know about how I feel about this company and brand. Such a joy to work with inspiring women like founders Trisha and Amy!

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Reforming Indy Pilates Studio mobile site launch

Designing for mobile devices is becoming a really big part of what I do these days. Here is the mobile version of the reformingindy.com site I built a few years ago that just launched.

Clients of this Indianapolis-based Pilates and fitness studio can book classes, check the schedule, and view the site all in a mobile-friendly format. Best part is that the design is still evocative of the desktop version, just optimized for mobile.

Reforming Indy Mobile Site