Jennifer Diamond PhD, LLC
Jennifer Diamond is a Chicago-based psychotherapist who was in the process of launching her private practice when COVID hit. Using Squarespace as the platform, we worked together to create a site that would speak to the significant challenges potential clients might be facing during this unique time in a clear and accessible way. We intentionally avoided the therapy trope of calming nature scenes in favor of bold and colorful graphics and type. We also used a subtle gradient video in the background to suggest change and introduce movement, and wrote the copy to be direct and accessible.